About Us

One Touch Of Nature Makes The Whole World Kin

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Bastion Brands Booster initiative

We believe that not even a global pandemic can stop creativity, ingenuity, innovation and genius! In fact, it’s more vital than ever that new ideas get the support they need to get-to-market, faster.

So to help Australia’s business recovery, and to improve health and wellness in our community, Bastion Brands are proud to launch the Booster Initiative.

What is it?

The Bastion Brands Booster Initiative is a branding and marketing support acceleration program designed to give start-ups in the healthcare industry the ‘extra boost’ to their projects, in terms of ‘next steps’ to market.

Through a (confidential) ‘Shark Tank’- style assessment process, the Booster Initiative will judge a twice-yearly winner who will each receive $25,000 worth of marketing support, counsel, design and creativity from Australia’s fastest-growing healthcare agency, Bastion Brands.

From the next virus tracker app to a new heart valve design, we want to see those brilliant ideas, amazing innovations, tech tools and med-device developments that could offer life-changing benefits to the health of Australians – and beyond.

Why Bastion Brands?

Bastion Brands is Australia’s fastest-growing, leading independent healthcare marketing and communications agency. We understand the health market. We know how to help brands and businesses persuade and influence. We also want to do our best to help Australia’s recovery, health and well-being, by using our communications expertise to support smart healthcare start-ups accelerate towards success.

Importantly, we believe the time is ripe for innovation and so to usher in the golden age of this new thinking, we are proud to offer our services to help great ideas come to fruition.

In the healthcare space, we understand how long it can take for new development to see the light of day, and the importance of having the right story behind you to capture imaginations and drive success.

As the experts in branding communications, Bastion Brands will elevate your great idea through a compelling storyline and unique suite of communications, to help your product get noticed by investors and healthcare industry peers and specialists alike.


Are You Right For Bastion Brands’ Booster?

If marketing and communications is critical to the next phase of your growth – whether to shape and prepare you for pitching your idea to investors, or shaping a go-to-market launch campaign – then YES!

You might be at an early stage, with little more than idea and a huge belief in success. Or, your business might be a much further developed start-up with fully developed ideas, and are ready for commercialization. So long as you have a scalable, high growth idea which is a valuable solution to Australia’s healthcare needs, and you need marketing support NOW, then have a go!

How it works

Step One

Fill out the application form on (website link). It’s completely confidential. Deadline for this ‘round’ is April 1, 2022.

Step Three

If successful, (three ‘finalist’ will be selected per round) , we’ll brief you on the criteria for a 12-minute presentation to our selection panel (via Zoom). Presentations will take place by April 29, 2022.

Step Five

The winner is provided with a $25,000 package of marketing counsel and creativity support from Bastion Brands, to be used within six months.

Step Two

We’ll review all applications, and let you know if you were successful by April 15, 2022.

Step Four

You make your pitch. A winner is announced by May 13, 2022.

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The key criteria to win!

The winner will be the business which the selection panel believes most clearly demonstrates

Contact Bastion Brands

Send Us a Message



+61 (3) 8592 1234

115 Green Street, Cremorne VIC 3121



+61 (3) 8592 1234

The Commons Central,20 – 24 Meagher St,

Chippendale NSW 2008